Planning a Meal, Planning a Marketing Campaign
Imagine planning a special meal. You start by thinking about the different dishes you want to serve and how well they’ll go together. You try to choose flavors that complement … Continue reading
How to Handle Customer Complaints Effectively
Few aspects of running a business can be more frustrating — or more expected — than customer complaints. It’s impossible for even the most successful companies to please every customer … Continue reading
What Gardening Can Teach You About Marketing
Spring is in the air (or at least on the calendar), and people everywhere are starting to think about their gardens for the year. While gardening might not seem to … Continue reading
Take the Time to Get Positive Customer Reviews
If you’re like most business owners, you love seeing positive reviews come through your virtual door, but you don’t really go out looking for them. After all, how many customers … Continue reading
Hitching a Ride on the Bandwagon
Have you ever wondered why most brides wear white for their weddings? The white wedding gown became common after the wedding of Queen Victoria to Prince Albert in 1840. Before … Continue reading
4 Ways To Boost Your Email Success Rates
Email can be a powerful tool for reaching potential customers. After all, about 91 percent of customers have an email address they check at least one time per day. It’s … Continue reading
Translating a Study Abroad Experience Into Business Success
Studying abroad is a popular and honored tradition for many students as they go through college. If you had the opportunity to do so, you likely reveled in the opportunity … Continue reading
Mastering Business Strategy at the Chess Board
The game of chess has a long and storied history. Early versions were played from about the 6th century, while the modern game has been played since the mid 15th … Continue reading
Swift Print 