Never Underestimate the Importance of Customer Satisfaction
Customer satisfaction is essential to any company’s growth. When you meet or exceed a customer’s expectations, they can do wondrous things for your reputation and even give you free advertising … Continue reading
Improve Your Integrated Marketing Campaign in 3 Easy Steps
Integrated marketing campaigns give companies the chance to reach their potential customers on a number of different platforms. A well-orchestrated campaign branches out across several platforms to reach the target … Continue reading
Maximizing Your Use 4 Top Social Media Platforms
If you don’t use social media personally, it can seem difficult to understand why it’s such an important aspect of digital marketing. You might be tempted to think, “Well, Facebook … Continue reading
Finding Your Position on the Field
The 2002 movie The Rookie focuses on Jim Morris, a high school science teacher who managed to play major league baseball long after what most athletes would consider their prime. … Continue reading
Keeping the Ship Afloat . . . In Business
We’ve all heard the expression “keeping the ship afloat.” Anyone who has ever spent time on an actual ship knows that keeping a boat afloat and getting it to the … Continue reading
How Does Email Fit Into a Modern Marketing Strategy?
Given that most people despise spam email, it can be difficult to see how email can fit into a successful marketing strategy. Isn’t blasting potential customers with email part of … Continue reading
Business Lessons From the Wizard of Oz
The Wizard of Oz is an exciting tale that has delighted people for several generations. When young Dorothy is magically transported from her home to the magical land of Oz, … Continue reading
Are You Using Keywords Correctly
When it comes to search engine optimization, few topics are as popular as the use of keywords. To hear some people describe it, keywords are the secret to success; if … Continue reading
Building a Championship Team at Work
Postseason baseball is in full swing. After six months and 162 games, only a handful of teams have earned a chance at becoming World Series champions. Putting together a championship-quality … Continue reading
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